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* Doing business without advertising is like winking at a girl In the dark You know what you are doing but nobody else does. Stuart Britt (American educator)*Nothing except the mint can make money without advertising. Thomas MacAuley (English author historian, statesman) *In science the credit goes to the man who convinces the world, not the one who gets the idea first. Sir William Osler (Canadian physician) *Kodak sells film but they don't advertise film; They advertise memories. Theodore Levitt (American educator) *Repeat nonsense five times and people laugh; repeat it fifty times and they get angry; repeat It five hundred times and they are ready to die for It Coca Cola recognizes this truth. Peter Worthington (Looking for Trouble, page 53) *Many small things have been made large by the right kind of advertising. Mark Twain *The most powerful element in advertising is truth. William Bembach (Co-founder Doyle, Dane, Bembach ad agency) *Good times, bad times, there will always be advertising. in good times people want to advertise. In bad times people have to. Bruce Barton (Co-founder Batten, Barton, Durstine & Osborne- BBDO ad agency) * Content is more important than form. What you say in advertising is more important than how you say it. David Ogilvy (Co-founder Ogilvy & Mather) *Advertising is the whip that hustles humanity up the road to the better mousetrap. E.S. Turner (Author or The Shocking Truth of Advertising) *If you make a product good enough even though you live in the depths of the forest, the public will make a path to your door, says the philosopher. But if you want the public in sufficient numbers, you had better construct a highway. Advertising is that highway. William Randolph Hearst Reasons to Advertise
SO...ADVERTISE NOW! |
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"DO YOURSELF A
FAVOR" |
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Mr.
Moxy Says'
